Key Information
Content is one of the most in-demand skills in the modern creative economy, and this degree trains you across the full pipeline. From filming and editing to strategy and analytics, you’ll develop the ability to create content that connects with audiences and the commercial understanding to know why it works.
You’ll get hands-on experience across video production, photography, copywriting, social media strategy and digital marketing, learning to work to real briefs for real audiences. By the time you graduate you’ll be equally comfortable in a creative studio and a boardroom conversation about performance metrics.
Careers you could go into are content creation, social media management, digital marketing, brand strategy, creative direction and campaign production, with graduates going into agencies, in-house brand teams, broadcasters and building their own independent practices.