Key Information
About the Programme
Are you looking to supplement your undergraduate degree with a business-focused master’s degree that will improve your employment prospects? Do you want to investigate the new methods for analysing ’big data’ in order to enhance the decision-making of the organisation? MSc Business Analytics arranges graduates for the future of data-driven and evidence-based decision making. You will know how to develop the new strategic thought and statistical and numerical resources to support business decision-making, from experienced experts and world-class faculty.
Why study this Programme
This one-year course provides a wide variety of business capabilities while also providing a practical approach to market analytics. Develop knowledge in business evaluation using modern skills and methodologies for large data analysis. Make preparations for SAS Global Certification in the business insights Module. You will research advanced modules covering subjects such as business intelligence and marketing indicators in which you will gain experience in data analytics techniques as well as management approaches for the analysis of organisational data. You can also improve your research skills through a master’s thesis or an investigative consulting project relevant to an issue facing a real client.