About the Programme
Effective marketing is the secret to success in businesses. Including a clear brand image to reliable communications, marketing is a crucial field that needs considerable investment in company capital. Marketing MSc offers invaluable guidance to students, practitioners, or consultants on how to effectively handle this by implementing the best marketing practices of national and foreign organisations. it is an opportunity to review conventional and modern marketing approaches and hypotheses focused on empirical studies as well as on real-world practices.
The Advanced Practice is a Compulsory aspect of this program, it takes place after you have completed the teaching modules at the Masters level and will require you to pursue a 15-week work placement or an applied consulting project, working with a real company on a live business problem. This offers you the ability to gain knowledge of the global environment and/or realistic awareness of the "real world" problems faced by those currently engaged in international project management.
Why study this Programme
You will learn essential and innovative skills, strategic thinking, and experience that will help you to generate, execute, and assess operational strategies that meet the needs of both your employer and your customer base. The practical knowledge of the Business Planning section can be obtained through the development of a business plan with a path to the market for a real entrepreneurial company. The ultimate objective of the MSc Marketing course is to provide an academically rigorous, mentally stimulating curriculum that educates, strengthens, and improves the professional expertise of marketing and business students.